For tribal families who depend on rice cultivation, finding another source of agricultural income after the harvest can be challenging. Shashwat’s Floriculture Project helps farmers use this period to grow flowers and supplement their household earnings.

The project introduced cultivation of a flower locally known as Kafri in Asane, Panchale and Adivare villages in Ambegaon taluka. Shashwat supported 125 farmers with training and flower seedlings, helping them take up flower cultivation as an additional livelihood.

Support extended beyond cultivation. Shashwat helped farmers collect their flowers together and send them to the Mumbai market for sale. This collective approach connected participating farmers with buyers beyond their villages.

Participating families earned profits ranging from ₹20,000 to ₹60,000 per family. Through three consecutive years of support, the project has helped establish flower cultivation as an additional source of income.

The project received financial support and guidance from Tata Motors and Rotary Club of Sports City, Pune.